OUTLINE, THEN WRITE-You have two pages (12 point type, one inch margins, double-spaced, single-side printed) to summarize the most important points of the article, emphasize the challenges or opportunities for managers, and describe and support your ideas about how managers should respond to this challenge or opportunity. I WILL READ MORE THAN TWO PAGES, IF YOU WISH TO WRITE MORE.
Use strong topic sentences, leading off focused paragraphs, presented in logical sequence.
Use formal business style, which includes clarity, brevity, accuracy, and correct spelling and grammar.
BE SPECIFIC IN DEFINING/ EXPLAINING THE COURSE CONCEPT(S), AND CLEARLY APPLY TO THE SITUATION!!!
Save your opinions for the end, as a thoughtful and logical outcome of the facts and concepts you have presented.