Evaluate the media plan based on the three ads you’ve examined. This plan could be explicit if you happen to find sources out there in the ad or business press that describe such, or it could be implied (such as if you or classmates have observed a pattern). Do you believe the media plan will reach the intended target? Do you believe the media plan is emphasizing continuity, reach or frequency? Why? (20pts)
Your posting should be the equivalent of 1 to 2 single-spaced pages (500–1000 words) in length.